Each piece is designed by Zoe herself
My big passions are fashion, sports and horses. And now I connect everything and it gives me so much joy.
In 2019, I was in Spain and by chance I came across a yarn which is made of recycled and sustainable ghost fishing net and other waste from the ocean and that changed everything.
In Spain I finally created my first sport tights and sport jacket. The drawings had been lying around my house for years and when I held this material in my hands, I knew that now was the time to just do it.
At this time I was in a rather unfortunate situation and life almost forced me to do it :)
Therefore I created an online shop and put my first two pieces for men and women online. This was a pair of tights and a jacket for women and a jacket for men.
The “warehouse” was in my best friend’s basement. And whenever it was time to pick up the pieces from the tailor in Switzerland, I was immediately driving to Flo and brought her all the pieces to her in celler. It was really kind of crazy and totally exciting at the same time. Because we didn't know where it would lead us but we just did it.
And that's how everything happened...
I knew I could use this yarn to make any piece I could think of and I never let it go.
The quality of the items is also very important to me and I explicitly decided from the beginning on that all of my collections will be produced in Switzerland. I appreciate the high precision and quality in the production of my products from scratch. Every part is designed by me, the cutting service and aswell the entire production is in Switzerland.
There are the following lines for men and women:
1. Activewear: These are pieces that are particularly suitable for sport.
2. Passivewear: These are items with casual and slightly wider cuts.
3. Equestrian: These are tops and shirts which are particularly suitable for equestrian competitions (dressage, jumping).